Weekly Must-Read Links: January 10

A list of the essential articles that I posted to Twitter from January 3, 2010 – January 9, 2010.  This week’s categories: Nonprofit Strategy & Governance; Internet, Social Media & Fundraising; Israel Economy & Nonprofits; and Potpourri. Continue reading

Weekly Must-Read Links: December 27

A list of my favorite articles that I posted to Twitter from December 20 – December 26, 2009.  Organized by category: Nonprofit Governance & Strategy; Internet, Social Media, Fundraising & Donor Relations; Israel/Jewish Nonprofit Community; and Potpourri. Continue reading

The Five Fingers of Fundraising Strategy

The holiday season of November & December has nonprofits both excited and nervous at the same time. Gaily Perry writes that:

For many nonprofits, one out of every two gifts comes in the last three months of the year…Online Giving is even more important at year-end. About 40 percent of online gifts are made in December. And 40-60 percent of those gifts are made the last two days of the year.

So naturally, everyone is rushing to find the best fundraising medium that will net their organization the most donations possible.  But charities need to take a step back because, believe it or not, proper fundraising encompasses more than just “direct mail vs. email solicitations” and even “Facebook vs. Twitter.” Continue reading

An Employee’s Small Gesture Can Send a Big Message

I experienced this incident first-hand about a month ago. I think it illustrates how even small gestures can have large (and sometimes negative) consequences.

I was interested in registering for two events that were being run by a nonprofit organization.  I checked the website but was only able to find details about one of the events.  I emailed the organization (at the email address provided) to register for the  events and to check if the second event was even taking place:

Continue reading